WordPress is a versatile platform that lets you build and maintain both blogs and sites.
Blogs are quite dynamic and you had better insert new posts (i.e. articles) into them quite often, in order to keep web search engines crawlers coming frequently to check for new content and bring you more traffic.
Sites are more static. They have a fixed template and are made up of pages whose content does not change that often.
With WordPress you manage a blog by inserting POSTS and a static site by PAGES.
On the same WordPress site/blog you can hold both posts and pages together, via specific menus.
So you choose the properest layout of your site, i.e. posts and/or pages, according to your actual needs and site characteristics and target. You can smoothly expand posts or pages over time to respond to new exigencies.
Money producing Google Adsense ads can be inserted into both posts and pages.
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